etisalat is Nigeria’s most innovative telecoms network. we began trading in october 2008 with the groundbreaking “0809uchoose” campaign. for the very first time, our mobile phone customers could choose numbers special to them to create their own phone number. this tradition of customer-focused innovation continues today, with a growing customer base of more than 21 million.
our core values are teamwork, integrity, passion for excellence and empowering and growing people; and we hold true to these while we offer a world-class telecommunications service. on 26th september 2011, etisalat launched its 3.75G HSPA+ network in Nigeria. from then on, our customers enjoyed super-fast broadband services for both personal and business use. this has led to unprecedented growth in the Nigerian telecoms industry.
established in the united arab emirates in 1976, with footprints in 19 countries across the middle east, asia and africa, etisalat continues to pioneer innovative technologies in emerging markets and reach millions globally. trading as etisalat Nigeria, emerging markets telecommunication services (EMTS) is a private Nigerian company in partnership with mubadala development company and etisalat of the united arab emirates. it acquired the unified access license from the federal government in january 2007, which includes a mobile licence and spectrum in the GSM 1800 and 900 MHZ bands. etisalat acquired a 40% stake in EMTS and is now the operator of the unified access license.
at etisalat we invest heavily in the Nigerian economy, as well as in our own staff. we’re passionate about having a positive impact on society and we’re committed to sustainable social investments. apart from offering a solid platform of technological innovation, we believe that sustainable investment is the foundation of stellar growth and economic stability.
we’ve received many awards for our dedication to quality and innovation. barely six months into operations in Nigeria, the Nigerian communications commission (NCC) pronounced etisalat Nigeria’s best network based on quality of service indices. in november 2012, etisalat again received another award from the NCC for excellent customer service. other accolades include: brand of the year, fastest growing gsm company of the year, best marketing company, most innovative corporate social responsibility company, friendliest tariff mobile operator, best telecoms customer service and most innovative mobile operator, among others.
at etisalat, we see a future in which technology extends people’s reach and connectivity.
you may also download our code of practice here